I run Noewe!A brand that measures up.
(In one sentence)
I see what a brand could become. And I don't stop until the market sees it too.
(The vision)
I was co-pilot in eight companies. In the ninth, I took the wheel.
I started out drawing comics and studied Fine Arts. Since 1999 I've founded companies in design, web, video, exhibition stands and brand. Almost everything except fashion.
For years I chose the background: I imagined and others decided. I learned that not standing out doesn't protect you. It dilutes you. Brands are no different: strong projects the market doesn't see.
Noewe! is the ninth. This time I'm driving. While the client talks, I start to see the pattern: what's surplus, what contradicts itself, what it could become. Then I put it in order and don't let go until it's out in the world.
“Ten minutes with Santi and any project has focus and direction.”
Jesús Clemente · Marketing director, LaFinca
(Work with me)
Three ways to start.
Talks and training
For teams, boards and industry events: the frame before the aesthetics, how to avoid being compared, AI with judgement.
02Sessions with founders and senior leadership
An outside eye when a decision is due. We frame the problem, close the decision and you leave with a plan.
03A project with Noewe!
Brand, sales materials, website and video for premium assets. I direct it; my team delivers it. noewe.com ↗
(Projects I've directed)
The vision, out in the world.
Some of the Noewe! projects I've directed. Each full case is on noewe.com.
(Track record)
Before Noewe!, with my previous companies, I worked for brands like these.
- Amadeus
- BBVA
- Toyota
- Cepsa
- Knauf
- MSD
- Altadis
- Gas Natural Fenosa
- Centrica
- Comunidad de Madrid
- Ayuntamiento de Madrid
- Casino Gran Madrid
- Grupo TransHotel
- Panavisión Tours
- Cementos Portland Valderrivas
- Isofotón
- FuelsEurope
- EuroJackpot
- Unipapel
- Nutribén
- Zalacaín
- Clínica Belén
- Europea Seguros
- DO Valdepeñas
Santi Sanz's personal track record. Noewe! clients are on noewe.com.
(In public)
I say it out loud.
Talk · LaFinca · September 2024 · in Spanish
Interview on the AEBrand podcast · 2024 · in Spanish
(What they say)
People who've worked with me.
“…knows how to turn clients' needs into innovative creative proposals and execute them to perfection.”
Fátima López PuertaRegional Solution Field Marketing, SAP
“He plans like few people I've seen… Without doubt one of the people I've most enjoyed working with.”
Héctor Real GutiérrezHealth manager
“…Pure creativity combined with innovation and trend.”
Antonio TeruelChief Executive, Ledesma Petroleum
“…more than 100 projects we've worked on together. He has exquisite taste as a designer…”
Javier CanoInnovation and Digital Transformation project director
“…a methodical, organised professional, highly capable of structuring a sound advertising and brand strategy.”
Ricardo VinentBrand & Digital Product Designer
“…Always with a smile, he took on any challenge we set him; his work was fast but high quality.”
Raquel García CanoOperational marketing, Isofotón
Translated from Spanish. All recommendations on LinkedIn ↗
(Contact)
Let's talk.
If you have a brand worth more than the market recognises, or a decision that can't wait, write to me.
